Australia’s first and only vintage beer.
Blessed with a perfect climate for growing, Australia’s Endeavour Vintage Beer Co has a unique philosophy on brewing beer. Working closely with Australia’s best hop and barley farmers each year, every bottle of Endeavour contains the finest, natural seasonal ingredients.
Much like a wine’s vintage, this creates sophisticated, nuanced beers that represent the essence of each year’s harvest. Armed with our newly created brand positioning – ‘Cultivating Beer’ we built the brand from the ground up across all touchpoints. Designed to reflect the quality ingredients and brewing methods used by Endeavour, each range has a distinct personality while still working as one coherent family.
Deliverables: Brand Positioning / Identity & Packaging / Brand Activation / Innovation Pipeline